Toyota recently received two accolades from the Hispanic Motor Press Awards. At the 2015 Los Angeles Auto Show, the Hispanic Motor Press named the 2016 Toyota Mirai and 2016 Toyota Tacoma as two of the Best Cars of 2016.
The Hispanic Motor Press Awards jury is made up of 15 Hispanic journalists who often cover the automotive industry in their writing. They reviewed more than 100 vehicles and assessed the vehicles based on how well they meet the needs of Hispanic consumers along with test drives, affordability, and availability. Other factors considered were design, comfort, safety, performance, functionality, accessory content, driver satisfaction, final cost, and overall value.
The Hispanic Motor Press gave the 2016 Toyota Mirai the innovation award for being the most innovative vehicle of the year. As Toyota continues to lead the automotive industry to the future, consumers will continue to notice. The Mirai especially takes fuel efficiency to a whole new level. If you are interested in finding out more about the 2016 Toyota Mirai and why it received the Innovation Award from the Hispanic Motor Press, feel free to check out our blogs about the cutting-edge sedan.
The 2016 Toyota Tacoma received the best Pickup L-Duty truck award from the Hispanic Motor Press for its superior mechanics and interior design. The Tacoma was redesigned for the 2016 model year, offering drivers new and improved elements. Take a look at our detailed research page about the new Tacoma to learn more.